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Episode Info:

In-house solution sales guru Mike Fish joins us today, exploring the three components of what Jeff Kahler believes are the foundation of successful solution sales. We'll address: What is the easiest thing to sell on the planet? How can you go from slimy salesperson to valuable asset in your target market? How can underselling a client actually pay big in the long run? The answers go far beyond selling software; these are tools just about anyone can (and should!) implement. For more from Culture of Convenience, visit us on our website at


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